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The era of digital denial is over

Rick Edmonds

Never has it been more urgent for news organizations to get digital innovation right. Fortunately the opportunities are as abundant as the challenges. 

The Key Executives Mega-Conference will open Thursday afternoon, Feb. 23, with a keynote address by Rick Edmonds, business media analyst and leader of news transformation at The Poynter Institute, and Katie Hawkins-Gaar, digital innovation faculty with Poynter.

While the era of digital denial is over, catching up to a digital-first culture and positioning for what lies ahead is no easy trick.

Edmonds and Hawkins-Gaar will share their perspectives on where digital transformation efforts stand, what newsrooms can do to adapt and innovate, and what key issues to expect in the year ahead.

Plus, earn industry recognition at Mega-Conference:
Nominate your company for the 2017 Mega-Innovation Award

Got your own success story to tell, reaching new audiences, creating new products and services, diversifying revenue, or developing a culture of innovation?

Enter to win the Mega-Innovation Award. Entry is free; the recognition priceless.

The deadline for entries is Jan. 11.

Click here for the nomination form and additional information.

Innovation Award view all

During last year's inaugural year of the Mega-Innovation Award, our industry honored a tri-weekly champion of innovation – a newspaper that changed everything: its culture, its products and its community reputation from "wildly traditional" to an innovative, growing local media company.

The Mega-Conference also honored an Oklahoma daily with a culture of innovation, newspapers that have incorporated OTT channels into their routine operation, and a company dedicated to pay-for-performance in print.

Is this year your paper's year to be honored?

Nominate your paper for the 2017 Innovation Award!

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Conference program view all

Successful operators will share what is allowing them to break from the pack to get top digital ad dollar performance, at the Key Executives Mega-Conference, Feb. 23-25 in Orlando, Fla. On Thursday afternoon, Feb. 23, hear "Driving Digital $$$ Success" strategies.

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Proposals are invited for topics to be presented on the Revenue Stage at the 2017 Key Executives Mega-Conference.

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An outstanding program has been announced for the 2017 Key Executives Mega-Conference, under the theme: "Innovation & Insight: The Business of Publishing News."

You can't afford to miss this important industry event, which will run Thursday through Saturday, Feb. 23-25 in Orlando, Fla.

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Sponsorship and exhibit opportunities view all

Reserve your exhibit space and sponsorships at the 2017 Key Executives Mega-Conference now.


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Hotel & Travel view all

The Key Executives Mega-Conference will be held at the Marriott Orlando World Center. Full details are available here about hotel accommodations.

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It has been brought to our attention that past Mega-Conference attendees have been receiving calls from a company representing themselves as part of the Mega-Conference housing and exhibit services department – in order to entice you to make your conference hotel reservation with them.

PLEASE NOTE, we are NOT affiliated with this company, which is attempting to bypass the official housing booking procedure as outlined on this website.

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