The shift of news audiences to digital products has accelerated, just as the print delivery model is starting to break down. Now is the time to prepare for a reduction in print and the introduction of new news products. It’s not a sudden process, and it requires strategic planning across the newspaper enterprise — from circulation, editorial, marketing, technology.
During this Monday morning session at the Mega-Conference, hear from industry leaders about how they are moving beyond print as their core product.
Our panelists are:
Curtis Huber, senior director, circulation/audience revenue, The Seattle Times
Bill Patterson, owner/publisher, Denton Media Company, Denton, Texas
Kelly Ann Scott, editor-in-chief and vice president of content, Alabama Media Group
The moderator for this session is Amy Kovac-Ashley, head of national programs, The Lenfest Institute
